When I was a young marketer I learned how to listen to customers by making a fool of myself. Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. The OEM Business [...]
Filed under: Convergent Technologies, Customer Development, Technology | Tagged: Customer Development, Customer Discovery, Customer Validation, Early Stage Startup, Entrepreneurs, Steve Blank, Tips for Startups | 10 Comments »
