Consultants can help startups leverage their limited resources. But startups can shoot themselves in the foot when founders use consultants at the wrong time or in the wrong way. Here’s why. Your Process Doesn’t Work A friend of mine asked me to chat with a startup he’d invested in. “They’re deep into Customer Development,” he [...]
Filed under: Big Companies versus Startups: Durant versus Sloan, Customer Development | 26 Comments »
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