1. Videos Click Here

2. Slides Click Here

3. Everything I give away is summarized here


Syllabi, Student Presentations & My Presentations/Lectures

- Over 500 presentations and videos (mine and my students class finals) on Slideshare

- Harvard Business Review article on Why the Lean Startup Changes Everything here

- My free online Lean LaunchPad class is here.
All the Lectures and their subtitles can be download for free here. Creative Commons license applies.

- All my blog posts can be listened to as podcasts here

- I also share all my syllabi, student presentations and my class lectures slides as well.

  • Educators Training Guide is here
  • Course for Educators is here
  • Udacity on-line class is here
    • All the Lectures and their subtitles can be download for free here. Creative Commons license applies.
  • How to do Customer Discovery workbook here
  • Founders Workbook – A Checklist for the Startup Owners Manual
  • Sample Lean LaunchPad Lecture slides and suggested syllabus here
  • Latest presentations posted click here
  • Latest student videos posted here
  • National Science Foundation presentations here
  • Stanford presentations, lectures and syllabus here
  • Berkeley presentations, lectures and syllabus here
  • Columbia 5-day presentations, lectures and syllabus here
  • Caltech 5-day presentations, lectures and syllabus here
  • Business Model Competition slides here
  • Some general customer development slides click here
  • National Science Foundation I-Corps presentations, lectures and syllabus click here
  • National Science Foundation/NCIIA I-Corps Faculty toolkit is here
  • Kauffman Founders school here

Lean LaunchPad Discovery and Educator Videos

Launchpad Video clips created to date and sorted by topic:

TC Teaching Critigues
SL Student Learning
CD Customer Discovery series
UCB UC Berkeley LaunchPad Spring ’13 series
UCSF UCSF Life Science & Healthcare Launchpad Fall ‘2013 series


General Discussion

  1. How Large Will You Scale? (03:03) TC UCB
  2. What If You’re a Visionary? – Risks & Rewards (4:53) SL UCSF
  3. Your Startup: Do You Want to Spend 3 to 4 Years Doing This? (5:14) TC UCSF
  4. Don’t Let the MVP Limit Your Vision (03:40) TC UCB

Customer Discovery

  1. “It Saved Us Several Years” (1:45) SL UCSF
  2. Stop Telling Yourself What You Want to Believe (1.39) SL UCSF
  3. Narrowing the Focus (1:21) SL UCSF
  4. Why PI’s and Founders Need to Get Out of the Building (2:15) SL UCSF
  5. “This Was the Best Outcome” (2:50) SL UCSF
  6. Getting to the “Better Idea” Faster (3:59) SL UCSF
  7. Insights on: Does Customer Development Work in Therapeutics? (6:11) UCSF
  8. The Phases of Customer Discovery (0:37) CD

Before Leaving the Building

  1. Pre-Planning Contacts (4:34) CD
  2. Customer Interview Dry Runs (0:49) CD
  3. Discovery is for Founders (1:30) CD
  4. Pass/Fail Experiments (1:32) CD

Outside the Building

  • Rules of Customer Interviews
  1. Being Aggressive (1:29) CD
  2. Conducting a Customer Interview (1:30) CD
  3. Letting the Customer Interview Flow (1:37) CD
  4. Sizing the Opportunity (2:50) CD
  5. Finding Patterns (1:50) CD
  6. Looking for Insights (0:58) CD
  • Early Mistakes to Avoid
  1. Death by PowerPoint (1:42) CD
  2. Death by Demo 1 (2:18) CD
  3. Death by Demo 2 (1:45) CD
  4. Understanding the Problem (3:22) CD
  5. Multi-Person Interview (2:03) CD
  6. Assuming You Know (1:56) CD
  7. B-to-B to C (2:15) CD
  8. Existing vs. New Markets (5:29) CD
  9. Asking the Right Question (2:37) CD
  10. Public Interviews (2:11) CD

Understanding What the Customer Is Telling You

  1. Engaging the Customer (3:37) CD
  2. Customer Empathy (2:25) CD
  3. The Distracted Customer (3:12) CD
  4. Customers Lie (2:37)
  5. The User, the Buyer & the Saboteur (2:24) CD

Back in the Building

  1. Extracting Insight from Data (2:59) CD
  2. Pay Attention to Outliers (2:16) CD
  3. Getting the MVP Right (3:34) CD
  4. The “Other 85%” (2:32) CD
  5. Finding Early Evangelists (1:17) CD
  6. Communicating Your Discoveries (2:26) CD

Value Proposition

  1. Pivoting…or Groping for a Business Model? (02:37) TC UCB
  2. Seduced by Insufficient Data (02:34) TC UCB

Customer Relationships

  1. Insights on: Customer Relationships – Week 4 (12:00) UCSF
  2. Use Customers to Find More Customers (02:22) TC UCB
  3. Customer Conversion (03:22) TC UCB

Customer Segments

  1. Insights on: Customer Segments – Week 2 (12:43) UCSF
  2. Estimating Market Size (01:49) SL UCB
  3. Customer Workflow (02:10) SL UCB
  4. Customer Discovery / Customer Archetype (04:04) SL UCB
  5. Customer Archetypes; Hypotheses & Experiments (03:21) SL UCB
  6. Customer Segments & Customer Archetypes (03:47) SL UCB
  7. The Fog of Entrepreneurship (03:01) TC UCB
  8. At the Start, All Your Stakeholders Are Customers (02:32) TC UCB
  9. Square Pegs & Round Holes – Mira Medicine (4:33) TC UCSF


  1. Insights on: Channels – Week 3 (14:52) UCSF
  2. Framing the Experiment (02:27) TC UCB
  3. Distribution Channels: One Data Point Is Not a Test (02:37) TC UCB

Revenue Streams

  1. Value Based Pricing – “We Were Gobsmacked!” (6:43) SL UCSF
  2. Insights on: Revenue Streams – Week 5 (17:04) UCSF
  3. The Importance of Experiments (03:57) TC UCB
  4. Validating Product Pricing (03:55) TC UCB

Key Partners

  1. Insights on: Key Partners – Week 6 (17:08) UCSF
  2. Listen Carefully for Customer Discovery (03:20) TC UCB
  3. The Timing of Partnerships (03:46) TC UCB

Key Activities & Key Resources

  1. Insights on: Science Advisory Boards (4:53) UCSF
  2. Insights on: Resources, Activities & Costs (12:26) UCSF
  3. No Laundry Lists. Just Facts! (02:43) TC UCB

Final Video

  1. Accelerated Medical Diagnostics: Final Video (2:41) SL UCSF
  2. Knox: Final Video (2:17) SL UCSF
  3. Magnamosis: Final Video (2:51) SL UCSF
  4. Making Friends: Final Video (2:19) SL UCSF
  5. Mira Medicine: Final Video (2:23) SL UCSF
  6. ResultCare: Final Video (3:08) SL UCSF
  7. Final Video (3:48) SL UCSF
  8. Vitruvian Therapeutics: Final Video (8:34) SL UCSF

Final Presentations

  1. Knox: Final Presentation (8:33) SL UCSF
  2. Magnamosis: Final Presentation (10:19) SL UCSF
  3. Making Friends: Final Presentation (8:38) SL UCSF
  4. Mira Medicine: Final Presentation (9:26) SL UCSF
  5. ResultCare: Final Presentation (11:34) SL UCSF
  6. Final Presentation (16:45) SL UCSF
  7. Vitruvian Therapeutics: Final Presentation (8:34) SL UCSF

“Getting Your Story Straight” – David Riemer on Storytelling

  1. Story Narrative and Product Narrative (10:24) UCSF
  2. Story & Storytelling (4:35) UCSF
  3. The Power of Story (10:24) UCSF
  4. Story Structure (10:24) UCSF
  5. The Main Character (9:27) UCSF
  6. The Main Conflict (6:13) UCSF
  7. Story Challenges & Solutions (2:03) UCSF
  8. Telling a Great Story (13:16) UCSF


Check out my YouTube Video Channel for additional videos

ESADE Business School Commencement Speech

text of the speech is here

Moneyball – The Investment Readiness Level

  • 1:25 What is Evidence-based Entrepreneurship?
  • 2:00 Startups are Not Smaller Versions of Large Companies
  • 3:19: What’s a Startup?
  • 3:36 Components of a Lean Startup
  • 6:00 The Lean Startup Class: The Lean LaunchPad
  • 11:00 Lean LaunchPad Educators class via
  • 11:31 Launchpad Central Software and instrumenting startups
  • 15:22 NASA and Technology Readiness Level (TRL)
  • 17:20 The Investment Readiness Level (IRL) for new ventures
  • 19:30 The Oakland A’s and Moneyball
  • 22:08 One More Thing – Lean LaunchPad for Life Sciences
  • You can follow along with the slides here

Kauffman Founders School – Introduction

Kauffman Founders School – What We Know About Startups

Kauffman Founders School – Startups Versus Big Companies

Kauffman Founders School – The Lean Method

Kauffman Founders School – Building Your Startup

Kauffman Founders School – Pivot or Proceed

Kauffman Founders School – The Lean Method

Kauffman Founders School – Getting Out of the Building

Kauffman Founders School – Customer Development Data

Kauffman Founders School – Minimum Viable Product

Kauffman Founders School – Customer Acquisition and Archetype

Evidence-based Entrepreneurship & Moneyball @ Startup Grind New York

Forbes – Demo Days

Health Innovation Summit

How to Build a Lean Startup

Forbes – Corporate Innovation

University of Minnesota Commencement Speech – 2013

Lean for Mobile – DEMO Founder School

How to Build a Great Company – Commonwealth Club

Startup Management Tools

What Makes a Wise Entrepreneur?

Startup Grind 2013

George Zachary of CRV and Steve Blank at Startup Grind

George interviews me starting ~35:30

CNBC Squawk Box

Squawk Box

Stanford Business School Talk

Search Versus Execution

The Importance of Curiosity

Lean and VC Funding

Is Entrepreneurship a Young Persons Game?

The Importance of Teams

Entrepreneur Magazine

The Lean LaunchPad Class – Online

Highland Capital at the Ranch

This Week in Venture Capital w/Mark Suster

User Experience Research and Customer Development

National Governors Conference - part 1

National Governors Conference - part 2

5 Tips for Entreprenuers

Small Business Entreprenuership

Fireside Chat

Startups in Prague

Startups in the Netherlands

First minute in Dutch

Founders and Dysfunctional Families

How to Fail Less

Hubris, Passion and What it Takes to be a Great Entrepreneur

National Science Foundation on CNBC

South By Southwest – The Startup Owners Manual

GigaOm Interview Series

Startups are Not Small Versions of Large Companies

No Business Plan Survives First Contact With Customers

Steve Jobs and Customer Development

Amazon Web Services = 21st Century Electricity for Startups

Today’s Entrepreneurs

The Birth of Lean and Customer Development

Startup Grind Series

How to Fail Less

Entrepreneurs Are Artists

First Time Entrepreneurs

Silicon Valley Culture

Entrepreneurs – The Hero With a Thousand Faces

“The Startup Owners Manual”: 5 Tips for Aspiring Entrepreneurs

Origin and Future of Entrepreneurship

Startup Bootcamp Netherlands

Startup Weekend Series

Part 1

Part 2

Part 3

Part 4

Stanford Graduate School of Business Talk

Stanford Customer Development Lectures

Part 1: Rethinking the Product Development Process

Part 2: Assessing Customer and Market Risk

Part 3: Customer Development Process

Part 4: The Customer Development Team

Part 5: Don’t Seek PR and Launch Too Soon

Part 6: Company Building

Part 7: Customer Discovery

Part 8: No VP’s

Part 9: Intimate Customer Understanding

Sales School – Hiring a Sales VP

Finland – 2011

SXSW Animated Presentation – 2012

Other Videos

Stanford STVP E-Corner Videos


Blog Posts via Clearshore

All my blog posts are available as Podcasts here
Radio Interviews 

11 Responses

  1. You forgot your brilliant talk from SLLconf 2010:

    Or do you reckon it’s outdated now? In that case, what else should I refer to as a masterpiece talk of yours on the Lean Startup? ;)

  2. Fantastic material! Had it been published 5 years ago it would have saved me a bunch of money :) The link to the Startup Weekend Part 3 video is incorrect. Should be

  3. [...] Slides/Video tab on the top of this page has all the open source course material for my classes. Specific [...]

  4. [...] The Slides/Video tab on my blog has all the open source course material for my classes.  Specific links are: [...]

  5. [...] Syllabi, My Lecture Slides and Student Presentations The Slides/Video tab on the top of this page has all the open source course materialfor my classes.  Specific [...]

  6. Unbelievable value – a very generous – giving person you are. Thanks.

  7. I appreciate the great information, but this page is nearly unusable for me — it brings my browser (up-to-date Firefox) to its knees for about 15 minutes, and greatly slows down UI responsiveness for the machine as a whole during that time period. (I have an iMac that is only six months old and has 4GB of memory.) Safari seems to have just as much trouble with this page.

  8. [...] 所以在台灣如果有幸在台大或政大裡面,有心創業的學生可以去上跟史丹佛的Lean Launch Pad有點接近的課程。但對於不在政大/台大裡的學生或畢了業的人,想創業的人只要肯努力還是有機會。原來史丹佛教授Steve Blank已經把他的上課教材包含講義/錄影全部都公布在網站上了,你也許沒機會當史丹佛的學生,但可以透過網上看他上課的錄影。然後用他上課的指定教科書,跟著他的上課進度來實習。 [...]

  9. Hello- watching your Udacity Startup lecture series and it is excellent. Wondering if the board notes from those presentations are available anywhere in printable form. Very enjoyable series – thank you

  10. Please, please, please REMOVE the overwhelming multitude of embedded videos from this page that are actually loading and cuing videos to play.

    The embedded YouTube videos are perfectly fine because YouTube makes embedding smart and easy, and their method of embedding is light in its resource demands.

    However, the additional videos that you have embedded from other hosting platforms like Videopress and Vimeo are resource hogs, and they are causing this page either to take MINUTES to load or to cause the browser (Firefox, Chrome, others) to crash in memory.

    Instead, please provide links to these videos that launch in a new page or in unique viewer.

    Alternatively, you could also use a plugin to create a video gallery or unique player in WordPress. The previous, recommended solution (link to video and open in new page or window), though, is easier and quicker to implement.

    Please note that this problem was addressed to you in the comments by someone else almost 2 years ago and has obviously either not merited the attention it deserves or has simply not been corrected for reasons unknown. Please see “Kevin Van Horn, on December 30, 2012 at 11:44 am said:”

    Just because a new Macbook or PC with 6, 8, 12GB of RAM and its i5, i7 CPU can handle the demands of the massive data on this page does not mean that lesser endowed Macbooks, laptops, iPads, Android tablets, iPhones or Android phones can.

    Without adding the NoScript plugin to the Firefox browser and interrupting the loading of the page, the incredible resource demands of all of these embedded videos causes Firefox to crash in memory over and over and over again.

    The Chrome browser has a similar experience, regardless of the device (laptop, tablet or smartphone).

    The net effect of the huge amount of data and its requisite memory and processor demands is that the access to your content has been put behind an exclusive wall for an elite minority of users with the requisite higher end devices and that your much wider audience for this content has been effectively blocked from accessing it.

    What is the point of sharing knowledge to a gated community?

    We very much want to hear what you have to say and learn what you have to teach, but the chosen method of sharing it on this page has effectively made that desired goal nearly impossible.

    Please hear this sincere request for change and act to make it a reality.

    If you need my help, you have my email address. Please feel free to contact me.

    Thank you.

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