Read part 1 of this post for background. By the early 1920’s General Motors realized that Ford, which was now selling the Model T for $290, had an unbeatable monopoly on low-cost automobile manufacturing. Other manufacturers had experimented with selling cars based on an image and brand. (The most notable was an ad by the [...]
Filed under: Big Companies versus Startups: Durant versus Sloan, Technology | 32 Comments »


Get the Podcasts for Free
